Denim Madewell x Artifact Uprising
fall 2014 campaign
#Denimmadewell contest: Show your denim love by instagraming a picture of your favorite Madewell denim piece with hashtags #denimmadewell #contest.
The winning snap will receive a $1,500 gift card, five runners-up will receive $250 gift cards, all will be featured in an Artifact Uprising card set available at select Madewell stores.
Influencer Seeding:
@yossyarefi
@astrongram
@bleubird
@melissasonico
@katekipley
@caseykeasler
EVENTS:
Artifact Uprising Insta-exhibit at select Madewell stores
Host: Amanda Jane Jones + Kessara in Chicago, IL